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Computing
Wordmark is a bit in each memory location on some variable word length computers (e.g., IBM 1401, IBM 1620) used to mark the end of a word.
Intellectual Property
Wordmark (also known as Logotype) is a standardized graphic representation of the name of a company or product used for purposes of easy identification. A wordmark is often text only with unique typographic treatments (Apple, Intel, Microsoft, Sears, Yahoo, Kellogg's). Most often however, the company name is incorporated together with simple graphictreatments to create a clean, simple identity. The representation of the word essentially becomes a symbol of the company. Also referred to as alphanumeric or typographic symbols.
The Canada Wordmark is a good example. It serves as the global symbol of the Government of Canada. It consists of the word Canada set in a modified Baskerville type with the flag symbol set over the final a. The Government of Canada protects the Canada wordmark and issues cease and desist orders against trademark violators.
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"Wordmark"