| Sans-serif font |
| Serif font |
| Serif font (red serifs) |
In print, sans-serif fonts are typically used for headlines but not for body text. The conventional wisdom is that serifs help guide the eye along the line and that the lack of serifs makes sans-serif fonts harder to read in large blocks of text.
But because electronic screens (computer monitor or otherwise) render sans-serif fonts cleaner than serif fonts, sans-serif fonts have become the de facto standard for body text on-screen, especially online.
Before the term “sans-serif” became standard in English typography, a number of other terms had been used. One of these outmoded terms for sans serif is gothic, which is still used in Japanese typography and sometimes seen in font names like “New Century Gothic”.
Sans-serif fonts are sometimes, especially in older books, used as a device for emphasis, due to their typically blacker type color.
For the purposes of type classification sans-serif designs broadly divide into four major groups:
Other commonly-used sans-serif fonts include Optima, Tahoma and Verdana.
Note that in some sans-serif fonts I (capital-i) and l (lowercase-L) appear exactly identical. (Arial: Il) Verdana, however, keeps them distinct: Il due to the fact that Verdana's capital-i, as an exception, has serifs.
Grotesk (Schrift) | Paloseco | Sans serif | サンセリフ | Sans-serif | 黑体 (字体)
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