Rationing is the controlled distribution of resources and scarce goods or services: it restricts how much people are allowed to buy or consume. Rationing controls the size of the ration, one's allotted portion of the resources being distributed on a particular day or at a particular time.
In market economics, rationing artificially restricts demand. It is done to keep price below the equilibrium (market-clearing) price determined by the process of supply and demand in an unfettered market. Thus, rationing can be complementary to price controls.
An example of rationing in the face of rising prices took place in the Netherlands, where there was rationing of gasoline in the 1973 energy crisis.
A reason for setting the price lower than would clear the market may be that there is a shortage, which would drive the market price very high. High prices, especially in the case of necessities, are unacceptable with regard to those who cannot afford them. In wartime, it is usually imperative for a government to maintain the support of this part of the population, to maintain "equality of sacrifice," especially since in most countries, the working-class and poor families contribute most of the soldiers.
Rationing using coupons is only one kind of non-price rationing. For example, scarce products can be rationed using queues. This is seen, for example, at amusement parks, where one pays a price to get in and then need not pay any price to go on the rides. Similarly, in the absence of road pricing, which is infeasible in many or most cases, access to roads is rationed in a first come, first serve queueing process, leading to congestion.
Authorities which introduce rationing often have to deal with the rationed goods being sold illegally on the black market.
One of the earliest papers to deal with was by Joseph E Stiglitz and Andrew Weiss, 1981.
One reason for the existence of credit rationing exists because a bank may not be able to distinguish perfectly between borrowers with different credit risks even after it has analyzed eah borrower's financial information (pre-contract risk). Raising the interest rate for example, may cause a problem of adverse selection, in that one increases the number of 'bad' borrowers in the pod.
Another reason is due to post-contract risk. A bank may not be able to fully control/monitor a borrower's actions. This could lead to the moral hazard problem - whereby borrowers invest in riskier projects knowing full well if they succeed, they get a higher payoff; and if they fail, they do not need to pay anyone back.
That said, on an individual borrower's level, if borrower X repays a loan on time and in full, this will increase the probability of getting another loan (possibly with better terms) and hence reduce credit rationing with respect to a particular borrower X.
Another form of rationing that was employed during World War II, called Ration Stamps. These were redeemable stamps or coupons. Every family was issued a set number of each kind of stamp based on the size of the family, ages of children and income. This allowed the Allies and mainly America to supply huge amounts of food to the troops and later provided a surplus to aid in the rebuilding of Europe with aid to Germany after food supplies were destroyed. This saved most of war torn Europe from mass starvation and civil wars.
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