''for the episode of Lost, see Hearts and Minds

• John Adams, who said that the Revolutionary War was won not on the battlefield, but in the "hearts and minds" of the American people.
• The British campaign during the Malayan Emergency, when Field Marshal Gerald Templer coined the modern military use of the phrase.
• A US campaign during the Vietnam War, see Hearts and Minds (Vietnam).
• A 1974 documentary film of the same conflict, see Hearts and Minds (film).
• A 1998 The Outer Limits episode, see Hearts and Minds (episode).
• A 1996 film set in the last years of the South African apartheid regime, see Hearts and Minds (1996 film)
• A Current Affairs programme from BBC Northern Ireland in which Noel Thompson interviews various Northern Ireland politicians.

REFERENCES

Tatham, Steve (2006), 'Losing Arab Hearts & Minds: The Coalition, Al-Jazeera & Muslim Public Opinion' Hurst & Co (London) Published 1 Jan 06 38