Svengali is the name of a fictional hypnotist in George du Maurier's 1894 novel, Trilby. A sensation in its day, the novel created a stereotype of the abusive hypnotist that persists to this day.
The word "Svengali" has entered the language meaning a person who, with evil intent, tries to persuade another to do what is desired. It is frequently used for any kind of coach who seems to exercise an extreme degree of domination over a performer (especially if the person is female or believes he or she can only perform in the presence of the coach).
Svengali transforms Trilby into a great singer using hypnosis, but she cannot perform without his help in entering a trance state. The relation between Svengali and Trilby forms only a small portion of the novel, which is mainly an evocation of Bohemian Paris in the 1850s.
In his album, "I Predict 1990," Steve Taylor speaks of the novel Trilby in the song "Svengali." The song includes references to "wide eyes, * mesmerize" and include Trilby's death toward the end.
In Season 4, Episode 5 ("The Wallet") of the American sitcom Seinfeld, the character Elaine refers to the power her psychiatrist boyfriend has over her, but mispronounces the name as "Svenjolly," prompting Jerry to suggest, "Maybe he has, like, a cheerful mental hold on you."
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"Svengali".
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