Walter Lanier "Red" Barber (February 17, 1908 – October 22, 1992) was an American sportscaster. He was born in Columbus, Mississippi.
Barber, nicknamed "The Ol' Redhead", was primarily identified with radio broadcasts of Major League Baseball, calling play-by-play across four decades with the Cincinnati Reds (1934-38), Brooklyn Dodgers (1939-1953), and New York Yankees (1954-1966). Like his fellow sports pioneer Mel Allen, Barber also gained a niche calling college and professional football in his primary market of New York City.
On Opening Day in 1934, Barber broadcast his first play-by-play for a major league game, as the Reds lost to the Chicago Cubs 6-0. It was also the first major league game Barber had ever seen in person. He called games from the stands of Cincinnati's newly-named Crosley Field for the next four seasons.
At Brooklyn, Barber became an institution, widely admired for his folksy style of play-by-play and his signature catchphrases, which included:
To further his "Southern gentleman" image, Barber would often identify players as "Mister," "Big Fella" or "Old" (regardless of the player's age):
A number of play-by-play announcers, including Chris Berman, picked up on his use of "back, back, back" to describe a long fly ball with potential to be a home run. Oddly, those other announcers are describing the flight of the ball, whereas Barber was describing the outfielder, in this famous call from the 1947 World Series with Joe DiMaggio at bat:
The "Oh, Doctor" phrase was also picked up by some latter-day sportscasters, most notably Jerry Coleman, who was a New York Yankees infielder during the 1940s and 50s and later worked alongside Barber in the Yankees radio and TV booths.
In 1939, Barber broadcast the first major-league game on television. He later added to his Brooklyn duties a job as sports director of the CBS Radio Network, succeeding Ted Husing, and called college football and other events.
For most of his run with the Dodgers, the team was broadcast over radio station WMGM, also known at times as WHN, at 1050 on the AM dial. From the start of regular television broadcasts until their move to Los Angeles, the Dodgers were on WOR-TV, New York's Channel 9. Barber's most frequent broadcasting partner was Connie Desmond.
While running CBS Sports, he became the mentor of another redheaded announcer -- a young Vin Scully -- recruiting the Fordham University graduate for CBS's football coverage, and eventually inviting him into the Dodgers' broadcast booth.
Barber was the first person, outside of the team's board of directors, to be told by Dodger president Branch Rickey that the Dodgers had begun the process of racial desegregation in baseball, a process that led to the signing of Jackie Robinson as the first black player in major league baseball since the 1880s. As a Southerner, living with segregation as a fact of life written into law, Barber told Rickey that he wasn't sure he could broadcast the games, but said he would try. Observing Robinson's skill on the field and the way Robinson held up to the vicious abuse from opposing fans, Barber became an ardent supporter of Robinson and the black players who followed him, including Dodger stars Roy Campanella and Don Newcombe.
Barber remained a seemingly neutral observer, compared to the Yankees' regular announcer, Mel Allen, often described as one of the biggest "homers" in baseball history, and Phil Rizzuto, the former Yankee shortstop who joined the broadcast booth in 1957 and who would also be renowned for excessive homerism.
Barber described one of the central differences between himself and Allen as how they described potential home runs. Allen would watch the ball, resulting in his signature call of "That ball is going, going, it is GONE!" sometimes turning into, "It is going, going, caught!" or "Going, going, foul!" Barber would watch the outfielder, his movements and his eyes, and would thus have a better idea of whether the ball would be caught. This is evident in his famous call of the Gionfriddo catch. Many announcers say "back, back, back" describing the ball's flight. It is clear from the Gionfriddo call that Barber is describing the action of the outfielder, not the ball.
Late in 1966, a season in which the Yankees finished in tenth and last place, their first time at the bottom of the standings since 1912 and after more than 40 years of dominating the American League, a paid attendance of 431 was announced at the 67,000-seat Yankee Stadium. Barber asked the TV cameras to pan the empty stands as he commented on the low attendance. He was fired at the end of the season.
The Red Barber Radio Scholarship is awarded each year by the University of Florida's College of Journalism and Communications to a student studying sports broadcasting.
A WRUF microphone used by Barber during the 1930's is part of the National Baseball Hall of Fame and Museum's collection. It has been displayed in the museum's "Scribes and Mikemen" exhibit, and from 2002-2006 it will tour as part of the "Baseball as America" traveling exhibition.
1908 births | 1992 deaths | Ford Frick Award | Major League Baseball announcers | Brooklyn Dodgers | New York Yankees | Cincinnati Reds | University of Florida alumni | People from Mississippi | CBS Sports | Major League Baseball on NBC | Major League Baseball on CBS
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"Red Barber".
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