Planters is an American snack food company, best known for its peanuts and the Mr. Peanut icon that symbolizes them.

Started by Italian immigrants Amedeo Obici and Mario Peruzzi in Wilkes-Barre, Pennsylvania, in 1906, it was incorporated in 1908 as the Planter Nut & Chocolate Co. Its main products these days are processed nuts of various kinds. It is a division of Kraft Foods.

External links

• Company website

Snack companies of the United States | Kraft brands