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Maurice Saatchi, Baron Saatchi, born June 21, 1946 is the co-founder of advertising agencies Saatchi and Saatchi and M&C Saatchi.
Born in Baghdad, Iraq, to Jewish parents, he is the brother of Charles Saatchi.
Following Michael Howard's elevation to the leadership of the Conservative Party in November 2003, Lord Saatchi was appointed joint chairman of the party with Liam Fox. He had responsibility for running the party machine, and remained in this post until after the 2005 general election.
He is also chairman of Finsbury Foods plc, and is a Governor of the London School of Economics where he was educated. He is a trustee of Apsley House Trust and the Museum of Garden History. He is a director of the Centre for Policy Studies.
He is number 305 in the Sunday Times Rich List 2004, with an estimated wealth of £132m.
Saatchi is married to novelist Josephine Hart (Damage).
Criticism of the 2005 Conservative General Election Campaign
Lord Saatchi published his reflections on the election campaign in a Centre for Policy Studies pamphlet If this is Conservatism, I am a Conservative in a chapter entitled How I Lost the Election. Among his failings listed in the document, Lord Saatchi highlighted the following:
- "I DID NOT convince the Party that if you don't stand for something, you'll fall for anything."
- "I DID NOT dispel the illusion of research, which said that, as immigration was the number one issue in deciding how people vote, it should be the number one topic."
- "I DID NOT prevent economics, the Conservatives' former ace of trumps, becoming a 'second order issue.'"
- "I DID NOT avoid the underestimation of public intelligence, as in the policy description 'Lower Taxes' when in fact taxes would be higher."
Bibliography
- Maurice Saatchi If this is Conservatism, I am a Conservative from the Centre for Policy Studies
See also
External links
- Maurice Saatchi: Why Tories lost 2005 election
- Joint conservative party chairman - Maurice Saatchi
- Maurice Saatchi
- The Guardian Media Top 100 2001 number 44; 2002 number 47
- Saatchi charges Tories £1.5m for failed campaign The Times, August 01, 2005
1946 births | Living people | British business people | Advertising magnates | UK Conservative Party politicians | Life peers | Businesspeople | Alumni of the London School of Economics | British Jews
"Maurice Saatchi, Baron Saatchi"