(, ) is a Japanese electronics manufacturer based in Kadoma, Osaka prefecture, Japan.
It was founded by Konosuke Matsushita in 1918, with its first product being a duplex lamp socket. In 1927, it produced a bicycle lamp, the first product it marketed under the brand name National. Since then, it has become the largest Japanese electronics producer and competes mainly with Sony, Thomson and Philips. In addition to electronics Matsushita offers non-electronic products and services such as home renovation services.
As a semiconductor maker, Matsushita is among the Worldwide Top 20 Semiconductor Sales Leaders.
The common English mispronunciation is Matsu-sheeta, while the proper Japanese pronunciation for the company is Mahtsu-sh'ta.
Matsushita Electric Industrial Co., Ltd. had been delisted in London Stock Exchange.
After WWII, Matsushita regrouped and began to supply the post war boom in Japan with radios and appliances. Matsushita's brother-in-law, Toshio Iue founded Sanyo as a subcontractor for components after WWII. Sanyo grew to become a competitor to Matsushita.
In 1951, Konosuke Matsushita traveled to the United States and met with American dealers. Matsushita began producing cheap television sets for the U.S. market under the Panasonic brand name, and signed a cooperative venture with Philips the following year in order to incorporate more advanced Western technologies into its products.
The company used the National trademark outside of North America during the 1950s through the 1970s to much success. It sold televisions, radios, and home appliances in some markets. The company began opening manufacturing plants around the world. It quickly developed a reputation for well-made reliable products.
The company debuted a hi-fi speaker with the brand, "Technics". This line of high quality stereo components became worldwide favorites. The most famous product still made today is the SL-1200 record player used by radio stations and disc jockeys alike, known for its high performance and durability.
During the 1970s, Matsushita expanded further in the U.S. market, purchasing Quasar from Motorola in 1974 and purchasing MCA-Universal in 1989. Many American employees who transferred over from Motorola felt that they were discriminated against and filed a lawsuit in 1986 after three-quarters of American managers from the Quasar division were let go. *
The company then became a major target of anti-Japanese sentiment among workers in the United States. However, the Japanese stock market crash of 1989–1990 caused Matsushita's international power to wane: the company sold many of its foreign assets in the 1990s, including Universal (to Edgar Bronfman, Jr. of Seagram's).
In recent years the company has been involved with the development of high-density optical disc standards intended to eventually replace the DVD and the SD memory card.
Beginning in the fall of 2004, Matsushita is slowly beginning to use the Panasonic brand as its primary name. Note that the matsushita.co.jp website now redirects to panasonic.co.jp.
On January 19, 2006 Matsushita announced that, starting in February, it will stop producing analog televisions (currently 30% of its total TV business) to concentrate on digital TVs. *
1918 establishments | Electronics companies | Matsushita | Electronics companies of Japan | Companies formerly listed on the London Stock Exchange
Matsushita | Matsushita | Matsushita Electric | Matsushita | 마쓰시타 전기산업 주식회사 | Matsushita | Matsushita Electric Industrial Co., Ltd. | 松下電器産業 | Matsushita | Matsushita | Matsushita | 松下電器
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