i-D is an influential British magazine dedicated to fashion, music, art and youth culture. i-D was founded by designer Terry Jones in 1980.

The magazine is known for its innovative photography and typography. Photographers Nick Knight, Wolfgang Tillmans, Juergen Teller and Ellen von Unwerth have produced work for i-D.

The magazine pioneered the hybrid style of documentary/fashion photography called "the straight up". At first, these were of punks and New Wave youth found on English streets and who were simply asked to stand against any nearby blank wall. The resulting pictures - the subjects facing the camera and seen from "top to toe" - are a vivid historical documentary photography archive, and have established the posed "straight up" as a valid style of documentary picture-making.

Tipped on its side, the "i-D" typographic logo reveals a winking smiley. Every issue of i-D magazine has featured a winking cover model.

References

• Terry Jones (2001). SMILE i-D. Fashion and Style. 20 years of i-D magazine. i-D, London 2000 / Taschen, Cologne. ISBN 3-8228-5778-5.
• Terry Jones and Avril Mair (2003). Fashion Now. i-D selects the world's 150 most important designers. Taschen, Cologne. ISBN 382282187X.

External links

• i-D home-page.

I-D

British magazines | Fashion magazines