Fanta

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Fanta is a soft drink brand owned by The Coca-Cola Company. It is produced and distributed by The Coca-Cola Company's bottlers.

Fanta was invented during World War II in Nazi Germany by the German Coca Cola (GmbH) bottling company. Due to restrictions on shipping between Nazi Germany and the United States during hostilities, they could no longer get Coca Cola syrup. The CEO of the plant (Max Keith (pronounced Kite)) needed to do something to keep the plant in operation and came up with a fruit flavored drink made from whatever he could find. Using apple fiber left over from cider presses and whey (a byproduct from cheese manufacture) Fanta was created and became quite popular.

The name 'Fanta' came during an employee contest to christen the new beverage. Keith told them to let their Fantasie for fantasy run wild. On hearing that, salesman Joe Knipp came up with "Fanta."

After World War II, Fanta was introduced to the United States by Coca-Cola, and in 1960 they bought the trademark. Fanta Orange is the most popular Fanta flavor, available in 180 countries. In terms of volume, Brazil is the largest consumer of Fanta in the world. Fanta remains more popular in Europe than in the United States.

There are over 70 flavors world-wide; however, most of them are only available by region in some countries. For example, in Romania (and some other countries), there is "Fanta Shokata" based on the traditional Romanian drink "Socată" made from elderflower. In Switzerland and previously the Netherlands the local fruit, blackcurrant is used to produce Fanta as well. Some identical flavors have different names in different markets, the classic orange, for example, was rebranded "Fanta Funky Orange" in 2003 for the Nordic countries and Belgium, while other countries retain the older "Fanta Orange" brand. As of the year 2005, the Fanta brand has been connected with the word Bamboocha, which is often seen in the Fanta commercials. TaB diet Cola was originally produced by the Fanta division of Coca-cola and was, at one time, available in a variety of non-cola flavors as well.

Ingredients

The composition of Fanta, for the same flavour, varies from country to country. For example, the European Fanta Orange has orange juice (in variable percentages), whereas the US formulation has not Fanta Ingredients - Orange Juice Percentage Variation by Country. The Australian as well as South American formulations also have orange juice. Coca-Cola beverage range - Fanta

Spanish Fanta Orange formulation: Fanta Orange 2 l. bottle informational label

Carbonated water, sugar, 8% orange juice from concentrate, acidity regulator E-330 (citric acid), aromas, preserver E-211 (sodium benzoate), stabilizers E-414 (gum arabic), E-412 (guar gum) and E-445, antioxidant E-300 (ascorbic acid) and food colouring E-160a.

United States Fanta Orange formulation:

Carbonated water, high fructose corn syrup and/or sucrose, citric acid, sodium benzoate, modified food starch, natural and artificial flavors, sucrose acetate isobutyrate, sodium polyphosphates, coconut oil, yellow 6, brominated vegetable oil, ascorbic acid, red 40, dioctyl sodium sulfosuccinate.

Advertising

In 2004, The Coca-Cola Company began folding what had been known as Minute Maid soft drinks (introduced in 1987 in the United States) and began an aggressive advertising campaign to expand the market for Fanta (which had been available in the United States since 1960), especially among younger consumers. Their campaign features The Fantanas, a group of singing women whose tagline is Don't You Wanta Fanta? The Fantanas (and their flavors) are Kiki (orange), Sophia (grape), Capri (strawberry), and Lola (pineapple). Along with traditional television and print advertisements, Fanta has been aggressively marketed in movie trailers targeted at teenage audiences.

Circa 2004 the Fanta website allowed people to produce their own films, based on their televised advert. The advert featured people in a foreign country, with comic subtitles for their language. The Fanta Shockata website let people do similar with a variety of video clips. This became a huge attraction to the site, and has since become a well remembered and celebrated part of the Community of Myth's historic culture - the only time Fanta itself has become part of an internet meme.

In the United States, commercials for Fanta come with the manta, "Wanna Fanta, don't you wanta?" It was eventually changed to "Wanna Fanta, Fanta Fever!" when the Fanta Fever drink was introduced.

Selected Brand Portfolio by Nation

Argentina

Naranja (orange)
- Light Naranja (Diet/light orange)
- Tónica (tonic water)
- Manzana (apple, retired??)
- Calypso (wild fruits, limited edition)
  Australia
  - Watermelon (retired)
  - Apple (retired)
  - Orange
  - Lime
  - Orange Chocolate Chip Spider
  - Strawberry Spider
  - Passionfruit-Orange
  - Grape
  - Green Goblin
  - Blue Lemonade (Formely known as Sprite)
  - Raspberry
  - Tropical
  - Sour Apple (limited edition)
  - Sour Watermelon (limited edition)
  - Mango-Orange
    
    Belgium
    - Orange
      - Light Funky Orange (2003) (formerly known as Orange Light)
    - Sapaya (2002, retired)
    - Dorango (2003, retired)
    - Lemon
      - Light Icy Lemon (2005) (foremrly known as Lemon Light)
    - Skwiiz (2004) (formerly known as Pomelo 2001-2004)
    - Light Pink Kiss (2005)
    - Fanta World Thailand Mango (2006) (limited summer edition 2006)
    Bosnia and Herzegovina
    - Orange
    - Lemon
    - Lime
    - Shokata
    - Mandarin Orange
    Brazil
    - Orange
    - Guaraná (replaced in 1979 by Guaraná Taí, 1997 by Kuat)
    - Lemon (replaced in 1984 by Sprite)
    - Strawberry (retired)
    - Grape
    - Apple
    - Citrus
    - Mix Mandarine and Orange
    Canada
    - Orange
    - Spruce Beer (retired)
    - Watermelon
    - Root Beer
    Chile
    - Orange
      - Light Orange (Diet/Light Version)
    - Sol (retired)
    - Fru (retired)
    - Pineapple (retired)
    - Peach (retired)
    - Mandarin
    Costa Rica
    - Naranja
    - Limón
    - Bamboocha (Nuclear Fallout flavour)
    - Kolita
    Croatia
    - Orange
    - Lemon
    - Shokata
    Cyprus
    - Orange
    - Lemon
    - Watermelon (only during Summer)
    - Berry (discontinued)
    Denmark
    - Funky Orange (1964) (formerly known as Fanta Orange)
      - Light Orange (1991) (Diet/Light)
    - Icy Lemon (1991) (formerly known as Fanta Lemon)
    - Exotic Thrill (2002) (formerly known as Fanta Exotic)
    - Shakin' Shokata (2003) ^* (formerly known as Fanta Shokata)
    - Groovy Apple (2004) (formerly known as Fanta Green Apple)
    Fanta has started to phase out the old Danish names on their products in Denmark, giving them new "funky" names in English.
    Egypt
    - Orange
    - Apple
    - Black Currant
    - Pineapple
    - Tropical
    - Strawberry
    - Kiwi
    Estonia
    - Apple
    - Orange
    - Lemon
    - Pineapple/Grapefruit
    - Shokata
    - Exotic
    Finland
    - Funky Orange (1983) (formerly known as Fanta Orange)
      - Free Orange (Diet/Light) (formerly known as Fanta Orange Light)
    - Exotic (retired)
    - Lime (retired 2004)
    - Crazy Wildberry (2003) (formerly known as Fanta Wild Berries)
    - Shakin' Shokata (2004) Elderflower Citrus (formerly known as Fanta Shokata)
    - Groovy Apple (2005) (formerly known as Fanta Green Apples)
    - Juicy Citrus (2006) (formerly known as Fanta Citrus)
    - Icy Lemon (2001) (formerly known as Fanta Lemon) (retired 2004)
    - Free Ananas Greippi Pineapple Grapefruit (2004 Diet/Light)
    - Free Apple Lime (2005 Diet/Light)
    - Free Tropical Berry (2004 Diet/Light) (retired 2005)
    - Free Red Berries (2006 Diet/Light)
    Fanta has started to phase out the old Finnish names on their products in Finland, giving them new "funky" names in English.
    France
    - Orange
    - Citron Frappé (also known as Icy Lemon in some countries)
    - Greenz (Apple/Melon/Lemon)
    - Madness (Replaced by Fanta World Orange Sanguine/Fruits Rouges)
    - Latina (Retired)
    - Free Framboise et Pamplemousse rose (Raspberry/Grapefruit) (diet/light)
    - Free Orange Peche (Orange/Peach) (diet/light)
    - Free Pomme Citron Vert (Apple/Lime) (diet/light)
    - World Fruit de la Passion/Citron (Passion Fruit and Lemon)
    - World Orange Sanguine/Fruits Rouges (Blood orange and Berry)
    - World Fruits des bois/Citron (Berry and Lemon)
    Germany
    - Klare Zitrone Citrus (Retired, later reconceptionalized as Sprite)
    - Herb Orange orange (retired)
    - Mango (retired)
    - Pink Grapefruit (retired)
    - Limette ^* (retired)
    - Wild Berries (retired)
    - Pina de Coco (retired)
    - Sunny (retired)
    - Exotic (retired)
    - Blood Orange (retired)
    - Berry Blue (retired)
    - Orange
    - Mandarine ^*
    - Tropical Orange plus Peach
    - Splash Orange plus Lemon (retired)
    - Diät Fanta Orange (Diet/Light) (Retired, later reconceptionalized as Fanta Light)
    - Citrell Lemon (low sugar!)(retired)
    - Citrell Blood Orange (low sugar!)(retired)
    - Citrell Passion Fruit with Blood Orange (low sugar!)(retired)
    - Lemon
    Hungary
    - Lime (retired)
    - Narancs ^*
    - Citrom ^*
    - Vadmálna Raspberry
    - BodzaSokk ^* (same as "Fanta Shokata" in Romania)
    - Kéxőlő (2004) szőlő=blue grape
    - Exotic (retired)
    - Szőlő copy of the popular drink Traubisoda
    Iceland
    - Fruit Twist
    - Free Pineapple Grapefruit (Diet/Light)
    - Free Orange (Diet/Light)
    - Groovy Apple (formerly known as Fanta Green Apple)
    - Icy Lemon (formerly known as Fanta Lemon)
    - Orange
    India
    - Orange
    - Pineapple
    Indonesia
    As common in the south east part of Asia, the sugar content of these flavours are exceptionally much higher than in the rest of the world, giving the drinks a quite different taste compared to similar flavours around the rest of the world.
    - Rasa Strawberi ^*
    - Elektrik Melon ^*
    - Oranggo ^*
    - Rasa Fruit Punch fruit flavour
    - Grape
    Iran
    - Orange
    - Lemon
    Ireland
    - Orange
    - Lemon
    - Exotic
    - Greenz (June 2005) Lime and Melon
    - Orange Light
    Israel
    - Orange
    - Lemon
    - Grape
    - Exotic
    - Shokata
    - Grapefruit
    Italy
    - Amara ^*
    - Orange
    - Chinotto href="http://articles.gourt.com/en/chinotto">chinotto, or "myrtle-leaved orange" tree
    - Icy Gusto Limone ^*
    - Red Emotion orange
    - Pompelmo ^*
    - Exotic (retired)
    - Free Orange (diet/light)
    Japan
    - オレンジ ^*
    - グレープ ^*
    - メロン ^*
    - メロンソーダ Soda
    - トロピカルフルーツ Fruits
    - すもも Plum
    - クラブソーダ Soda
    - アップル ^*
    - レモン ^*
    - ゴールデングレープ Grape
    - フルーツパンチ Punch
    - パインフルーツ Fruits
    - アップルミックス Mix
    - ストロベリー ^*
    - パインアップル ^*
    - ピーチ ^*
    - トロピカルパンチ Punch
    - 青りんご Apple
    - マスカット Grape
    - ガラナ ^*
    - グレープフルーツ ^*
    - スカッシュパンチ Punch
    - クリアーパイン Pine
    - ゴールデンパイナップル Pineapple
    - グリーンマスカット Muskat Grape
    - クリアピーチ Peach
    - 南の島ブレンド Island Fruits
    - さっぱりリンゴ Apple
    - すっきりライチ Lychee
    - あっさりベリー Berry
    - ファンキーレモンC Lemon C
    - ラ・フランス France
    - フルーティーグレープフルーツ Grapefruit
    - ホワイトピーチ Peach
    - ゴールデンアップル Apple
    - スウィーティー ^*
    - さっぱりピーチ Peach
    - ライチ ^*
    - ホワイトストロベリー Strawberry
    - ウィンターアップル Apple
    - フルーティーメロン Melon
    - スウィートグレープフルーツ Grapefruit
    - ビタミンＣスカッシュ C Squash
    - アミノサイダー Cider
    - みかん Orange
    - あんず ^*
    - ゆず ^*
    - キウィ ^*
    - ハニーレモン Lemon
    Latvia
    - Orange
    - Lemon
    - Magic ^*
    - Pineapple/Grapefruit
    - Apple
    - Shokata
    - Cherry (Seems to be limited)
    Lithuania
    - Orange
    - Lemon
    - Magic ^*
    - Pineapple/Grapefruit
    Macedonia
    - Orange
    - Lemon
    - Shokata
    Malawi
    - Orange
    - Pineapple
    - Strawberry
    Mexico
    - Naranja ^*
    - Fresa ^*
    - Chamoy ^* retired?
    - Uva + sunlight
    - Limón ^*
    - Reven Gum
    The Netherlands
    - Exotic (retired)
    - Cassis
    - Orange
    - Blood Orange (limited Halloween edition)
    - Icy Lemon
    - Red Fruit
    - Raspberry
    - Grapefruit
    - Fresh Apple
    - Pomelo
    - Orange Light (diet)
    - Lemon Light (diet)
    - Pomelo Light (diet)
    New Zealand
    - Orange
    - Raspberry
    - Passionfruit
    - Pineapple
    - Tropical
    - Orange Choc Chip Spider
    - Strawberry Spider
    - Sour Apple (limited edition)
    - Sour Watermelon (limited edition)
    - Light Orange (diet)
    - Grape
    Nigeria
    - Orange
    - Pineapple
    - Strawberry
    - Lemon
    - Blackcurrant
    Norway
    - Funky Orange (1961) (formerly known as Fanta Orange)
    - (Icy?) Lemon (2001) (formerly known as Fanta Lemon)
    - Exotic Thrill (2002) (formerly known as Fanta Exotic)
    - Shakin' Shokata (2003) ^* (formerly known as Fanta Shokata)
    - Groovy Apple (2004) (formerly known as Fanta Green Apple)
    - Free Orange (Diet/Light)
    - Free Pineapple Grapefruit (Diet/Light)
    - Free Red Berries (Diet/Light)
    Fanta have started to phase out the old Norwegian names on their products in Norway, giving them new "funky" names in English.
    Pakistan
    - Orange
    - Pineapple
    Perú
    - Orange
    - Pachanga (limited edition)
    Poland
    - Black Cherry
    - Cherry
    - Exotic
    - Exotic (FIFA World Cup '06 Special)
    - Grape
    - Grapefruit ^*
    - Orange
    - Lemon
    Portugal
    - Laranja ^*
    - Limão ^*
    - Ananás ^*
    - Latina (retired)
    Russia
    - Orange
    - Exotic
    - Pineapple
    - Lemon
    - Lime
    - Apple (retired)
    - Citrus Blend
    - Berry
    - Peach
    Romania
    - Pink Grapefruit (retired)
    - Green Apple (retired)
    - Exotic (retired)
    - Latina (retired)
    - Orange
    - Lemon
    - Shokata (same as "Fanta Bodza Sokk" in Hungary)
    - Wild Berry
    - Madness (grapes)
    - Cherry (2005)
    Serbia
    - Orange
    - Lemon
    - Shokata
    - Exotic
    - Cherry (2005)
    South Africa
    - Orange
    - Grape
    - Pineapple
    South Korea
    - 오렌지 (Orange)
    - 그레프 (Grape)
    - 파인애플 (Pineapple)
    - 아이스베리 (Berry Ice Cream)
    - 비타레몬 (Vita-Lemon)
    Spain
    - Naranja (Orange)
    - Limón (Lemon)
    - Free Naranja / Bajo en calorías (Diet/light)
    - Free Limón / Bajo en calorías (Diet/light)
    - Frutas exóticas (Tropical Fruit) (summer edition 2001)
    - Frutas del bosque (Berry) (summer edition 2001)
    - Sandia (Watermelon) (summer edition 2002, 2006 as Fanta World Japón Sabor Sandía)
    - Frambuesa (Raspberry) (summer edition 2002)
    - Mandarina (Tangerine) (summer edition 2001, 2002)
    - Piña (Pineapple) (Retired)
    - Fanta World Brasil Sabor Uva (Grape) (summer edition 2006)
    - Fanta World Tailandia Pomelo rosa (Grapefruit) (summer edition 2006)
    - Fanta World Shokata Maldivas Sabor Cítrico (citric & Elderflower flavour) (summer edition 2006)
    Sweden
    - Black Orange ^* (retired 198X)
    - Citron ^* (retired 2002)
    - Lime (retired 2004)
    - Funky Orange (formerly known as Fanta Apelsin)
    - Exotic Thrill (formerly known as Fanta Exotiska frukter)
    - Crazy Wildberry (formerly known as Fanta Vilda bär)
    - Freaky Fläder (2002) also known as Fanta Shokata in other countries (formerly known as Fanta Fläder/Citrus)
    - Groovy Apple (2003) (formerly known as Fanta Gröna Äpplen)
    - Orange MangoBeat (2005)
    - Free Orange (Diet/Light) (formerly known as Fanta Apelsin Light)
    - Free Pineapple Grapefruit (2004 Diet/Light)
    - Free Red Berries (2005 Diet/Light)
    Fanta have started to phase out the old Swedish names on their products in Sweden, giving them new "funky" names in English.
    
    Taiwan
    - Orange
    - Lemon
    - Apple
    - Grape
    - Honeydew Melon
    - Lactic White Grape
    - Mango
    - Pineapple
    - Strawberry
    - Toffee
    Thailand
    As common in the south east part of Asia, the sugar content of these flavours are exceptionally much higher than in the rest of the world, giving the drinks a quite different taste compared to similar flavours around the rest of the world.
    - Blueberry (retired)
    - Watermelon (retired)
    - Mango (retired)
    - Lime (retired)
    - Grape (retired)
    - Orange
    - Melon
    - Red Soda actual name, but the red cans/bottles aren't labeled but carries the name 'Fanta' only - Might be lychee flavor
    - Berry Love (2006)
    United Kingdom
    - Orange
    - Icy Lemon
    - Fruit Twist
    - Zesty Berry (discontinued)
    - Pink Grapefruit (discontinued)
    - Zero Orange (diet/light) (formerly known as Fanta Orange Light)
    - Zero Lemon (diet/light) (formerly known as Fanta Lemon Light)
    - Zero Summer Fruits (diet/light)
    - Zero Apple (diet/light) (formerly known as Fanta Apple Splash)
    - Frozen Blueberry
    - Frozen Fruit Twist
    - Frozen Zesty Berry (discontinued)
    United States
    Most Fanta flavors are only available in certain regions of the country, except for Orange, now available nationwide. For many years, Fanta could only be found in some areas as a fountain drink (often Fanta Root Beer and Fanta Ginger Ale or Fanta Orange). Fanta Pineapple, Strawberry, and Grape are available in many regions.
    - Beer
    - Orange (nationwide)
    - Apple
    - Berry (retired)
    - Birch Beer
    - Black Cherry
    - Cherry
    - Citrus (reconceptualization of the retired soft drink, Citra; regional flavor)
    - Frozen Banana
    - Frozen Blueberry
    - Frozen Cherry
    - Ginger Ale (available only in fountain)
    - Grape
    - Lemon (retired)
    - Orange Cream
    - Strawberry
    - Peach (available in the southeastern U.S.)
    - Pineapple
    - Pink Grapefruit (retired)
    - Red Creme Soda (retired in 1990s)
    - Red Tangerine
    - Root Beer (now normally replaced by Barq's, also from Coca-Cola)
    - Zero Orange (diet: no carbohydrates, sugar, or caffeine) (available in the states of Alabama, Florida, Georgia, Louisiana, Mississippi, and Texas)
    Flavor Listing from Coca-Cola's website
    - Apple
    - Apple Kiwi
    - Apple Lime Melon
    - Apple Vanilla
    - Banana
    - Berry
    - Berry Cherry
    - Berry Floral
    - Birch Beer
    - Bitter Lemon
    - Bitter Orange
    - Bitter Water
    - Black Cherry
    - Blackcurrant Lemon
    - Blueberry
    - Bubble Gum
    - Candy Cane
    - Chamoy Orange
    - Cherry
    - Chocolate Orange
    - Cinnamon Rum
    - Citrus Blend
    - Club Soda
    - Coconut Pineapple
    - Collins
    - Corn
    - Cucumber Melon
    - Currant
    - Floral Lemon
    - Fruit Punch
    - Ginger Ale
    - Grape
    - Grapefruit
    - Grapefruit Lemon Lime
    - Grapefruit Pineapple
    - Grenadine
    - Honeydew Melon
    - Japanese Lemon
    - Japanese Melon
    - Kiwi Lime
    - Kiwi Starfruit
    - Kiwi Strawberry
    - Lemon
    - Lemon Lime
    - Lemon Orange
    - Lime
    - Lime Orange
    - Lychee
    - Mandarin Orange
    - Mandarin Tangerine
    - Mango
    - Mango Orange
    - Melon
    - Orange
    - Orange Passionfruit
    - Orange Peach
    - Orange Raspberry
    - Orange Tangerine
    - Orange Vanilla
    - Passionfruit
    - Peach
    - Pineapple
    - Plum
    - Raspberry
    - Raspberry Strawberry Vanilla Cream
    - Root Beer
    - Strawberry
    - Strawberry Yogurt
    - Tamarind
    - Tangerine
    - Tropical Fruit Punch
    - Tutti-Fruti
    - Vanilla Cream
    - Watermelon
    References
    See also
    
    External links
    Coca-Cola brands | Diet sodas | Lemon-lime sodas | Citrus sodas
    Fanta | Fanta | Fanta | Getränkemarken der Coca-Cola GmbH | Fanta | Fanta | Fanta | פאנטה | Fanta | Fanta | Fanta | ファンタ | Fanta | Fanta | Fanta | Fanta | Fanta | Fanta | Фанта | Fanta | Fanta

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Ingredients

Advertising

Selected Brand Portfolio by Nation

Flavor Listing from Coca-Cola's website

References

See also

External links