Electronics Boutique is a U.S.-based computer games retailer which was established in 1977 by a man named James Kim, as a single, electronics-focused kiosk located in a suburban mall, in West Chester, Pennsylvania, mainly selling calculators and digital watches. The retailer is a subsidiary of GameStop Corp.
As of July 30, 2005, the company operated 2,280 stores in the United States, Australia, Canada, Denmark, Finland, Germany, Italy, New Zealand, Norway, Puerto Rico, Spain and Sweden -- primarily under the names EB Games and Electronics Boutique. The company operates an e-commerce website at http://www.ebgames.com.
Within the past few years, the corporation changed its DBA name to EB Games, but often the retailer is still called Electronics Boutique. One possible reason EB created other versions of its store may be to avoid a restriction in many malls that prevents them from having two stores of the same name. In addition, some EB Games stores are named EBGameworld or EBX or Stop-N-Save.
On April 18, 2005, Electronics Boutique and GameStop announced a proposal to merge into one company called GameStop Corp. The merger was approved by the shareholders of both corporations and completed in October, 2005, at the cost of several EB Games district and regional managers losing their jobs. Since January 29, 2006, the two companies have been officially merged. Despite the merger, Electronics Boutique locations still don't accept GameStop gift certificates and cards.
In early 2003, Electronics Boutique's UK entity merged with Game Group Plc and the "GAME" brand replaced the EB name at all former EB stores in the UK and Ireland. The new company was the biggest video game retailer in the United Kingdom. However, GameStop Corp. is once again operating in Ireland under the GameStop brand.
Although the EB-GAME merger created a company separate from the US parent, EB retained some ownership interest in the merged chain for a while and, under the merger agreement, collected substantial management fees from it until 2004, when the companies agreed to sever the remainder of their ties with a one time settlement.
EB commenced operations in Australia from scratch in 1997 and rapidly became the number 1 video game specialty retailer in the country and the only one with a nationwide footprint.
On May 23, 2005, Electronics Boutique announced a definitive agreement to acquire Jump, a retailer based in Valencia, Spain that sells PCs and other consumer electronics. Electronics Boutique plans to begin introducing video game hardware and software into Jump's 141 stores over the next several months. The acquisition provides Electronics Boutique entry into the Spanish marketplace and continues Electronics Boutique's aggressive international expansion.
EB had a former presence in South Korea.
Computer and video game retailers | Companies based in Pennsylvania | 1977 establishments
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