Dubble Bubble is a brand of bubble gum invented in 1928 by Walter Diemer of Philadelphia-based Fleer. In 1937, the gum went on the market nationally.

It featured a comic strip that came with the gum starting in 1930, featuring twin brothers Dub and Bub. They were replaced by a new character named Pud in 1950.

Dubble Bubble was distributed in rations during World War II. In 1945, Fleer extended the line to apple, grape, and watermelon flavors. The company sponsored bubble blowing contests after the war, which grew in popularity and were eventually televised.

Dubble Bubble was introduced as the first five-pack of gum in 1957, and began selling gumballs in 1999. The gum is sold in 50 countries.

The brand was acquired by Tootsie Roll Industries in 2004, as part of its purchase of Concord Confections.

External links

• History of Dubble Bubble Comics
• Dubble Bubble website
• A Historical Timeline of Tootsie Roll Industries

Tootsie Roll brands | Gum | Military food of the United States