The term discourse community links the terms discourse, a concept describing all forms of communication that contribute to a particular, institutionalized way of thinking; and community, which in this case refers to the people who use and therefore help create a particular discourse.
Some examples of a discourse community might be those who read and/or contribute to a particular academic journal, or members of an email list for Madonna fans (see online discourse environment). Each discourse community has its own unwritten rules about what can be said and how it can be said: for instance, the journal will not accept an article with the claim that “Discourse is the coolest concept”; on the other hand, members of the email list may or may not appreciate a Freudian analysis of Madonna’s latest single. Most people move within and between different discourse communities every day.
Since the discourse community itself is intangible, it is easier to imagine discourse communities in terms of the fora in which they operate. For James Porter, the journal and email list are each examples of a forum, or a “concrete, local manifestation of the operation of the discourse community”.Porter, J. (1992). Audience and Rhetoric: An Archaeological Composition of the Discourse Community. New Jersey: Prentice Hall.
The term was first used by sociolinguist Martin Nystrand in 1982,Nystrand, M. (1982) What Writers Know: The Language, Process, and Structure of Written Discourse. New York: Academic and further developed by American linguist John Swales.Swales, J. M. (1990) Genre Analysis: English in academic and research settings. Cambridge: Cambridge University Press. Writing about the acquisition of academic writing styles of those who are learning English as an additional language, Swales presents six defining characteristics:
James Porter defined the discourse community as: “a local and temporary constraining system, defined by a body of texts (or more generally, practices) that are unified by a common focus. A discourse community is a textual system with stated and unstated conventions, a vital history, mechanisms for wielding power, institutional hierarchies, vested interests, and so on.”
"Producing text within a discourse community," according to Patricia Bizzell, "cannot take place unless the writer can define her goals in terms of the community's interpretive conventions."Bizzell, P. (1992) Academic Discourse and Critical Consciousness. Pittsburgh: University of Pittsburgh Press. In other words, one cannot simply produce any text — it must fit the standards of the discourse community to which it is appealing. If one wants to become a member of a certain discourse community, it requires more than learning the lingo. It requires understanding concepts and expectations set up within that community.
The language used by discourse communities can be described as a register or diatype, and members generally join a discourse community through training or personal persuasion. This is in contrast to the speech community (or the 'native discourse community', to use Patricia Bizzell's term), who speak a language or dialect inherited by birth or adoption.
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